Posts Tagged: brand personality
/ Commerce
The Yogilebrity as Brand /// From Human to Un-Human
[All illustrations by the very wonderful Lisa Hanawalt] This weekend I found myself thinking about branding, what branding can accomplish, and possible reasons a yoga instructor might choose to make merchandise out of his/herself. One of the functions of branding
/ Commerce
The Yogilebrity as Brand /// From Human to Un-Human
[All illustrations by the very wonderful Lisa Hanawalt] This weekend I found myself thinking about branding, what branding can accomplish, and possible reasons a yoga instructor might choose to make merchandise out of his/herself. One of the functions of branding

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